Thrive on the edge
You can feel the changes coming. Your company is building to a point of unrest and you can feel the tension of opportunity for growth.
If that statement resonates with you, you have come to the right place. It is my mission to be a mentor and catalyst to clients who are poised to take the first steps on their journey to growth and actualization of their brand’s potential. I embolden my clients to reach higher, and dare to operate in environments where there competition dare not venture. By building confidence and comfort in a growth culture, I help clients push to the outer limits of their potential and reach self actualization of their goals.
Why You? Why Now?
The days of operating in a vacuum are over; there is more competition and digital noise than ever before. Over 77% of American's having a digital device exposing them to over 4,000 pieces of branded content every day. If you aren't engaging with your potential customers in a meaningful way, you are a missing out. We have more access to data and analytics than ever before, making engagement and marketing a measurable expense. No matter the industry, there are better ways to separate yourself from your competition and effectively tell your story by building a strong brand, clarifiying your value, and telling your story to the right people at the right time using the right media.
Why the Mountain Goat?
After 20 years of military service, I found myself free to move about the country and find my new home. Since moving to Colorado I have taken advantage of the amazing amenities that the mountains have to offer. I have seen Mountain Goats up close and am constantly amazed at their willingness to thrive where others cannot survive.
Tenacity is not a four letter word; be bold in all you do. I believe in having a purpose to move and motivate people to make an impact on others. My purpose is to help my clients do their best work by helping them truly understand their product/services, and how to best communicate effective messages to specific audiences. I am a weird mix of right and left brain personality at the intersection between creativity and analytics.
When I’m not working for my small stable of clients, I work as a Communications Analysit for the Department of the Interior. My experience includes 10 years of senior-level organizational leadership and project management experience in the United States Army, public relations experience working for a Member of Congress, and executive level management for a large foundation. My education background includes a Masters In strategic Communication and an MBA. If you haven’t noticed yet, the gears in this machine never stop turning.
Dave Wentzel, Owner & Strategist
I am energized by helping motivated and driven people who want to make an impact through their products, programs, and services. I am a driven and competitive problem solver, bringing my passion for business and communicaitons to my clients. The word “can’t” does not exist in my vocabulary.
Not Everyone is a Fit
Not everyone can be the perfect client. I have had my share of clients who where just not a good fit. Promising new customers through bombardment with digital ads is not always the answer; I look at brands as holistic living breathing things, and if one of those parts is done wrong, the whole house of cards will fall.
Marketing happens in an ecosystem with a mix of integrated media strategies. If you only want Facebook likes and digital ads on the cheap, my services are not a fit for you. I start from the foundation of the brand and build the strategy from there.
I help brands understand who they are, what problem they are solving for their customers, and how to articulate it through appropriate media channels. I will help you understand your product and industry through a lens that will change the way you do business; you will walk away feeling energized knowing more about your perspective clients than ever before.
My Perfect Clients
I am looking for ambitious and driven entreprenures and business owners who want to grow thier business or organization. If my clients are not committed to these values, no ammount of strategy will work. An undertaking like this deamands time and attention, if the client cannot commit to the challenge, it will fail.
” You have got our wheels turning in a way we haven’t thought of before. And it was so helpful to walk through so many different things. People have tried helping us with this stuff in the past but it never stuck in my brain. All this active practice actually has some of it making sense to me for once. You are great at connecting and making this whole process a lot more comfortable. Thank you! “
THiNQ Success LLC
Exposures to Branded Content Per Day
Break Through the Clutter
With exposure up to 10,000 ads per day, it is hard to clear through the clutter to resonate with audiences.
Second Attention Span (of a goldfish)
Grab Their Attention!
You have less than 8 seconds to grab your audience’s attention so you need to make an impact, not an impression.
Increased Video Consumption Per Year
Keeping up on trends isn’t easy. The way we communicate and consume media is constantly evolving.
Of Americans Have a Smart Phone
Computers in Our Pockets
Phones allow us unpresidented access to potential customers. Target them and tell your story effectively.
I would love to connect, learn more about your business/organization, and see how I can help you reach your business goals.